Category Archives: Marketing

Reading, Writing & Arithmetic

By Terry C. Misfeldt

This is about what is commonly known as the Three R’s: Reading, ‘Riting, and ‘Rithmetic but we’re not going to spend much time writing about Reading. We will cover how Writing can be improved with Arithmetic. It’s adapted from a Get Motivated Workshop presentation by Amy Jones.

One of my take-aways from the presentation was Amy’s comment that we all have 86,400 seconds in every day. There’s no excuse for anyone who complains they don’t have enough time in the day. It’s how you spend it that matters.

So let’s start with SUBTRACTION. Success as a writer is enhanced when you can subtract stuff from your life. Stuff like events, hindrances, and worry. Is it essential you attend a fundraising luncheon for a charity you’ve only a passing interest in supporting? There are things that may appear obvious for subtraction from your schedule–such as watching every baseball game of your favorite team on television–while others may be more subliminal like scrubbing the bathroom floor every day. Subtraction adds time to your writing itinerary.

Next is ADDITION. You may already have these in your regimen, but consider adding them if you don’t. Add things like Planning, Purpose, Passion, and Play. Yes, P words. Add some time for planning your projects…and your time for writing, re-writing, editing, marketing, and the business side of writing. Add more passion for what you’re working on because that gives you more purpose to accomplish your objectives. Add time for some recreation, too.

MULTIPLICATION. Multiply your expectations. If you can easily write 500 words a day, could you multiply that to reach 1,000 or 1,500 words with a bit more dedication to the keyboard?

DIVISION is important, too. You must be able to divide your writing time with your work, personal and family commitments. Relationships may falter if you lock yourself in your ivory writing tower 14 hours a day and neglect to feed the dog or spend time with your children.

Yes, writing involves arithmetic.

Writing Perspective – Day 31 of 31

By Valerie Routhieaux

Day 31 – Marketing

It’s the final day and the final tip, which is good because I can’t think of any more. I need this one as much as anyone. Today’s topic—Marketing.

Your novel is finished and available. How do you market your work?

Set up your author page on Facebook. I’ve done that. Let people know when your book will be available, if you’re still writing, or where they can get a copy if it’s available. Post your book on Goodreads. Announce it on social media—not only Facebook but Twitter and LinkedIn and other sites that will help with getting the word out.

Have book signings. Get your business cards from Vista Print. You can also get postcards made and send them in the mail. Hand out your business cards to everyone you talk to. I’ve been doing that. Have books on hand to sell when people show interest. I have a few in my car, so they are always handy. Visit your bookstores to let them know you have books available. You might get them interested in putting them on their shelves.

If you’ve self-published, it’s difficult, but I’ve heard of people getting it done. They might even allow a book signing at the store.

Inform your television and radio stations you have a book coming out or available.

These are all the marketing tips I’ve heard about and/or tried. Good luck marketing your book. If you have any other marketing tips, please share.

Thanks for reading.